Lil Bub doesn’t have to do much to go viral. She just is viral, simply by being herself. (She’s so famous, her face even earned a spot in my logo design!) BuzzFeed has had 41 articles with “Lil Bub” in the title since 2012. As posted Wednesday, Nov. 12, she’s “ready for scarf season.” The adorable photo—complete with hashtags #lilbub, #warmbub, and #bilbobubbins (!)—made the rounds to her various social media platforms and was then picked up by media outlets that clearly double as her adoring fans.
So who is she? From her website, lilbub.com: “In July of 2011, she was discovered as the runt of a healthy feral litter in a tool shed in rural Indiana at only a few weeks old. She was taken in as a rescue when it was clear that she would require special care.” Bub was born with a number of genetic anomalies: She is a perma-kitten, has an extreme case of dwarfism, a short lower jaw and no teeth (which is why her tongue always sticks out), and 22 toes. Plus those orb-like eyes! On paper, she may sound ugly, but she is the cutest happy accident to grace the internet with her presence. Her fame has granted her opportunities to partner with huge animal organizations in order to raise money for other animals with special needs, like the ASPCA and Lil Bub’s BIG FUND, which has raised over $75,000 since February of 2014.
Find Bub on Instagram, where she has over 582,000 followers. Join her 1 million+ fans on Facebook. Look for her on Twitter, where she has over 45,000 followers. Read the BuBlog on Tumblr. Watch countless videos on her YouTube channel where she has over 140,000 subscribers. Bub is, on all counts, an internet superstar. Visit her website to learn more about her. (There’s even a Bub store!)